Bio SB Inc.
Product Packaging Reband
2024
One of the many objectives I tackled during my rebranding effort was the refresh of Bio SB’s packaging. Bio SB has hundreds of products that includes a spectrum from antibodies, ancillaries, to instruments. This means that there must be a common visual language than can be flexible with different types of packaging. I created a thread between all of our products which is our three dot motif with a blue accent. This allows the products to be recognized in a series as well as the blue bringing themes of medical and cleanliness.
Santa Barbara, CA
Santa Barbara, CA